🎙️ What do you do when the world shifts and your book marketing plans go with it?
In this candid episode of The Author Next Door, Angela Haas and Cassie Newell open up about the challenges indie authors face when marketing during uncertain times, from industry disruptions to reader-facing boycotts—and everything in between.
We dive into:
The ripple effect of boycotts and shifting trends on small businesses and indie authors
The importance of choosing the right platforms for promotion (and letting go of the rest)
How personal mindset and flexibility influence marketing success
Tips for protecting your energy while staying consistent and visible
Honest updates from our own writing and publishing journeys ✍️
This episode is for anyone trying to keep their author career moving forward—even when the ground feels shaky.
👇 What’s one way you’ve adapted your marketing strategy recently? Let us know!
🔔 Subscribe for more! ➡ https://www.youtube.com/@TheAuthorNextDoor
🎙️For More About The Author Nextdoor ➡ https://theauthornextdoor.com/
🗺️ Other places to find us and connect:
ANGELA HAAS
Choose your own adventure
🚀💕 https://ahaaswrites.com/
CASSIE NEWELL
Romance 🩷 https://ckdarling.com/
Young Adult 🧚 https://authorcmnewell.com/
Writing Coach 📚 https://www.sassywritingcoach.com/
Keywords: marketing, indie authors, social media, book sales, strategic planning, boycotts, Amazon, TikTok, author strategies, publishing
Episode 11