🎙️ Marketing your books as an indie author? Exhausting. Necessary. Totally do-able.
In this episode of The Author Next Door, Cassie Newell and Angela Haas get real about the emotional and practical challenges of book marketing—especially when you're doing it all yourself.
We cover:
The mental load of marketing while still trying to write ✍️📢
How to build an audience without burning out
What we’ve learned from marketing flops, false starts, and figuring it out the hard way
The myth of “doing it all” and the magic of doing what’s sustainable
Why mindset matters more than algorithms
The power of consistency (even when it feels like nothing is working)
Whether you're launching your first book or stuck in the mid-career marketing slog, this episode is full of honest insights, encouragement, and bite-sized strategies to help you show up without losing your mind.
👇 What’s one thing you wish you’d known about book marketing before you started?
For more information about Bryan Cohen's Author Ad School click here:
https://learn.bestpageforward.net/🔔 Subscribe for more! ➡ https://www.youtube.com/@TheAuthorNextDoor
🎙️For More About The Author Nextdoor ➡ https://theauthornextdoor.com/
🗺️ Other places to find us and connect:
ANGELA HAAS
Choose your own adventure
🚀💕 https://ahaaswrites.com/
CASSIE NEWELL
Romance 🩷 https://ckdarling.com/
Young Adult 🧚 https://authorcmnewell.com/
Writing Coach 📚 https://www.sassywritingcoach.com/
Keywords: marketing, indie authors, book promotion, audience engagement, marketing strategies, author mindset, social media, book sales, marketing mistakes, writing community
Episode 10