In this episode of The Author Next Door, Angela Haas sits down with Sam Namias and Tom Papaspyros, founders of Crewfiction, to talk about one of the biggest hurdles indie authors face after publishing their first book: marketing.
They explore why so many authors feel overwhelmed once the writing is done, how simplifying marketing systems can unlock creativity, and why connection—not complexity—is the key to long-term success. The conversation dives into email marketing, reader segmentation, collaboration between authors, and how tools like Crewfiction aim to streamline the process so authors can focus on storytelling.
In this episode, they discuss:
- Why marketing is often the point where authors quit
- The importance of building authentic connections with readers
- How email marketing remains one of the most powerful tools for authors
- The value of collaboration and community among indie writers
- Why simplifying marketing systems can increase creativity and consistency
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Episode 60